Digital Marketing for Local Service Industries.
West Edge Marketing specializes in digital marketing for local service businesses across Canada and the United States. We work with landscapers, HVAC companies, security providers, and yacht charter operators — industries where in-person estimates and site visits drive revenue.
Digital Marketing for Landscaping Companies
Typical: 40–80 quote requests/month at $18–$28 CPL.
What We Do
Meta ad campaigns targeting homeowners in their service area. Instant Form or landing page funnels. GHL automation for lead follow-up. Seasonal campaign strategy (spring push, fall cleanup, year-round maintenance).
The Pain We Solve
Seasonality and word-of-mouth dependency. We build systems that fill your pipeline regardless of the time of year.
Landscaping companies in Metro Vancouver and across Canada can generate consistent in-person estimate requests through Meta advertising by targeting homeowners aged 30–60 within a defined radius of their service area.
Digital Marketing for HVAC Companies
Typical: 30–60 booked jobs/month from paid traffic.
What We Do
Google Search ads capturing high-intent queries. Meta ads for seasonal promotions. Emergency service targeting. Review generation automation.
The Pain We Solve
Missing high-intent customers who search at the moment of need.
HVAC companies benefit most from Google Search advertising because customers search with urgent, high-intent queries — 'furnace repair near me' or 'AC installation Vancouver' — at the exact moment they're ready to book.
Digital Marketing for Security Companies
Typical: 5x increase in booked site assessments within 60 days.
What We Do
Lead generation for residential and commercial security providers. Meta and Google campaigns driving booked site assessments. Offer positioning and creative for both B2C and B2B audiences.
The Pain We Solve
Long sales cycles and high customer lifetime value mean every lead matters — and most are lost through slow follow-up.
Security companies — including alarm installation, video monitoring, and guard services — generate the highest ROI from digital marketing when paired with immediate automated follow-up, as response speed is the #1 factor in lead conversion.
Digital Marketing for Yacht Charter Companies
Typical: $100K+ in booked pipeline within the first 60 days.
What We Do
Premium Meta and Google campaigns targeting high-income audiences. Event-based targeting (World Cup 2026, corporate events, weddings). Landing pages optimized for high-ticket bookings.
The Pain We Solve
Reaching affluent clients who are actively searching for premium experiences — not just clicks.
Yacht charter companies in Seattle, Vancouver, San Francisco, and other coastal markets can reach high-intent affluent clients through Meta advertising using interest targeting (luxury travel, sailing, corporate events) and lookalike audiences modeled from past customers.
Don't see your industry?
We work with all local service businesses where in-person estimates drive revenue.
Ready to Fill Your
Calendar With Estimates?
Book a free 30-minute discovery call. We'll show you exactly how we'd grow your pipeline — and what it would cost.
No commitment. No hard sell. Just a clear growth plan for your business.